Content Marketing

Learn how to create and distribute valuable, relevant and consistent content to attract and retain a clearly-defined audience.  Key topics that you will cover in this course include: defining content marketing and how it related to social media and SEO; explaining the purpose and goals of a content marketing plan; understanding the online marketing funnel; describing the role of influencers in content marketing; exploring the importance of measuring your campaign’s effectiveness. 

Upon registering for this course, you will have 90 days to work at your own pace as you go through the lessons. Please note that this course is offered in conjunction with MindEdge Inc.